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IPL free ride is over for fans, what's JioHotstar planning?

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The IPL free ride may be over for the Indian cricket fans as JioHotstar is all set to introduce a hybrid subscription model. JioHotstar was formed on Friday, February 14 after the merger between Disney+ Hotstar and JioCinema was completed.
The article discusses the changes in IPL streaming on JioCinema for the 2024 season. Previously, fans enjoyed free access to IPL matches, but now JioCinema has introduced a subscription model. The basic plan is priced at Rs 29 per month, offering ad-free streaming in 4K resolution, along with access to other sports and entertainment content. This shift aims to monetize the IPL's digital viewership, which has been significant, with over 12 crore viewers tuning in for the first match of the season. The article also mentions that JioCinema's strategy includes providing a premium viewing experience to justify the subscription cost, although it has not yet matched the viewership numbers from the previous year when the service was free. Additionally, there's a mention of a potential Rs 999 annual plan, but details are still forthcoming.

Read the Full MSN Article at:
[ https://www.msn.com/en-in/sports/cricket/ipl-free-ride-is-over-for-fans-what-s-jiohotstar-planning/ar-AA1z5VUv ]